2 research outputs found

    Governance and Business Communication

    Get PDF
    The author starts exploring the field by investigating the corporate websites and blogs of the leading US companies - the paper explores the language of the corporate governance, leadership, internal and external specifics of the corporate communication. The paper argues that all companies can be classified into 4 discursive types identified by the author on the basis of the four types of social implications in their discursive rhetori

    Governance and Business Communication

    No full text
    The author starts exploring the field by investigating the corporate websites and blogs of the leading US companies - the paper explores the language of the corporate governance, leadership, internal and external specifics of the corporate communication. The paper argues that all companies can be classified into 4 discursive types identified by the author on the basis of the four types of social implications in their discursive rhetori
    corecore